KISS. I guess just about everybody knows that acronym. It’s just a pity so few manage to achieve it. It reminded me that my son, an aspiring school teacher, recently spent a week doing practical teaching at a small local primary school. After his first day in the classroom I asked how things went, expecting the usual noncommittal grunt. But no, an enthusiastic “Fantastic!” followed. I was pleasantly surprised and enquired further.

It turned out that on this particular day, the school took delivery of 8 iPads. What impressed my son so much, no stranger to Mac computers, was how the Grade One children took to the new device. With no more instruction than the location of the home button they were off and running, discovering for themselves all sorts of new things, even typing away on the keyboard, checking out the available apps and searching for games. Of course! And he described the experience in one word: “Awesome!”.
It’s not surprising. For a start, the iPad is very sexy. Its the perfect size, not to big for little hands, not to small that it can’t be carried around easily. There are no wires to tangle. It has a terrific screen and it’s infinitely versatile. Already, it’s being used very successfully to help autistic children to read, the combination of pictures and words the ideal tool. More than anything else, particularly when it comes to young children, it’s FUN. Let’s face it, to them it’s more like a new toy until they discover all the exciting things it can do.
A recent test conducted in three Sydney primary schools, involving 90 pupils and 5 teachers, found that the iPad enhanced learning. Pupils were more engaged, more motivated, better able to collaborate and could personalise their learning. There’s still a way to go but the future is looking decidedly promising. If the iPad can do all that for schools, just imagine what it can do for business.
The Liquid Enterprise App turns the iPad into a powerful ipad sales tool so it’s no wonder businesses both large and small, around the world are embracing this versatile means of effective communication to build sales and in the process, cut costs.
It literally allows you to carry your office with you, wherever you go. You can access your files from anywhere. Your desktop. Email. Dropbox. Google documents. Even in other iPad Applications. Embed videos, product demonstrations and instructions directly into Presentations. To play anywhere, without Internet connection, on your or your team’s iPads. Using the iPad for business gives mobile sales teams a strong shot in the arm and provides them with all they need to make dynamic presentations anywhere, any time. Without lugging around heavy equipment. Or finding things don’t work like the should or worse, still not at all.
Versatile? There is almost no end to the possibilities it offers. Airlines have found that providing passengers with an iPad works perfectly without fuss. Unlike some of the entertainment systems around. Salesmen can carry around a catalogue of many thousand items, all on their iPad. Instead of a bulky printed version that costs a small fortune to produce.
Simple? You better believe it.

